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Publishers : admin Published : 8/4/2008 12:08:25 AM Read : 603Times |
The Latest Report 'Pay TV in Western Europe: Market Sizings and Forecasts 2005-2013' provides Data for Your Key Questions
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April 3, 2008 7:30 AM EDT
DUBLIN, Ireland--(BUSINESS WIRE)--
Research and Markets (http://www.researchandmarkets.com/reports/c87533) has announced the addition of Pay TV in Western Europe: Market Sizings and Forecasts 2005-2013 to their offering.
"The adoption of hybrid IPTV/DTT services will be driven by a combination of factors: the presence of a dominant pay-TV provider; the proliferation of multi-play strategies; latent broadband growth; and the move towards analogue switch-off dates. In the longer term, a gradual migration to a linear IPTV platform will be seen, as residential FTTB networks are deployed," Richard Hadley, Senior Analyst.
Pay TV in Western Europe: market sizings and forecasts 2005-2013 provides a detailed breakdown of pay-TV households and spend in Western Europe by service platform and subscription type. The Excel data tables of forecasts make this report ideal for those who want detailed estimates for particular countries, market segments, technologies or services. The data will be accompanied by a slide pack containing information on methodology, definitions and assumptions, along with 30 minutes of analyst support.
Pay TV in Western Europe: market sizings and forecasts 2005-2013 provides data for your key questions:
-- What is the size of the opportunity for telecom operators in
the pay-TV market? How will this differ from market to market?
-- Can cable operators maintain their share of the pay-TV market
in light of increasing multi-play competition?
-- How will hybrid IPTV/DTT services affect the pay-TV
subscription mix? What are the prospects for PPV/VoD spend?
-- Will spend on premium subscriptions continue to drive overall
pay-TV spend?
-- What impact will analogue TV switch off and DTT adoption have
on the pay-TV market?
Forecasts of total spend, service penetration, and ASPS (average spend per site) are presented for Western Europe as a whole, as well as seven individual countries and one region:
-- France
-- Germany
-- Ireland
-- Italy
-- Netherlands
-- Nordic region (Denmark, Finland, Iceland, Norway and Sweden)
-- Spain
-- United Kingdom.
The number of pay-TV households, spend and ASPS are broken down by the following service platforms:
-- DTH
-- Analogue CATV
-- DCATV
-- IPTV
-- Hybrid IPTV/DTT
-- DTT
-- Other broadcast technologies.
Pay-TV households are also divided into three types of subscriptions:
-- Basic
-- Family
-- Premium
... while pay-TV spend is also split by the following categories:
-- Basic subscription
-- Family subscription
-- Premium subscription
-- PPV/VoD services.
Who should read this report?
-- Satellite and cable TV operators: develop a view of how the
competitive landscape is changing and how emerging service
platforms can have an impact on customer spend and adoption.
-- Telecom operators: quantify the market opportunity for IPTV
and hybrid IPTV/DTT services and discover whether pay-TV spend
can compensate for decline in telecoms retail revenue.
-- Investors and analysts: understand the implications of
increasing platform competition for the European pay-TV
sector.
-- Vendors: quantify the market opportunity for pay-TV services
and learn where infrastructure investment is likely to grow.
-- Regulators and policy makers: assess the impact of analogue TV
switch-off on the pay-TV market.
Content Outline:
Executive summary
Introduction and scope
-- This report provides pay-TV forecasts for seven individual
country markets, the Nordic region and Western Europe as a
whole
-- The data annex provides the following measures
-- Forecast definitions
Synopsis of market trends across Western Europe
-- IPTV and DTT services will drive the growth of subscriptions
in Western Europe
-- PPV/VoD services will account for 10% of pay-TV spend in 2013
-- The greatest increases in pay-TV take-up will be in markets
where CATV penetration is low
-- France, Germany, Ireland, Italy, the Netherlands, the Nordic
region, Spain and the United Kingdom
Forecast assumptions
List of figures and tables
Figure 1: Pay-TV households in Western Europe, 2005-2013
Figure 2: Pay-TV spend in Western Europe, 2005-2013
Figure 4: Countries included in this report
Figure 5: Definition of forecast terms
Figure 6: Pay-TV households by service platform in Western Europe
Figure 7: Pay-TV spend in Western Europe by subscription type
Figure 8: Pay-TV household penetration versus pay-TV ASPS, 2007-2013
Figure 9: Pay-TV households by service platform in France, 2007 and
2013
Figure 10: Pay-TV households by service platform in Germany, 2007 and
2013
Figure 11: Pay-TV households by service platform in Ireland, 2007 and
2013
Figure 12: Pay-TV households by service platform in Italy, 2007 and
2013
Figure 13: Pay-TV households by service platform in the Netherlands,
2007 and 2013
Figure 14: Pay-TV households by service platform in the Nordic region,
2007 and 2013
Figure 15: Pay-TV households by service platform in Spain, 2007 and
2013
Figure 16: Pay-TV households by service platform in the UK, 2007 and
2013
Table 1a-f: Pay-TV forecast assumptions
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